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Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦ Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦
Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦ Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦

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Nabilla Claresta
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Item: Comm Prof.
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GPA: 3.74 / Cum Laude
Qty: 1
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Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦ Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦
Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦ Corp Comm ✦ FMCG ✧ Digital Content ✦ Stakeholder Engagement ✧ Visual Comm ✦
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01
ABOUT ME

DELIVERY FOR: RECRUITER
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NABILLA CLARESTA

NABILLA CLARESTA
★ ITEM #01
Nabilla Claresta
VERIFIED ✦
COMMUNICATION PROFESSIONAL ★ 2026
📦 STATUS: READY TO COLLABORATE

WHO IS SHE? ✦

SPEC SHEET

Communication professional with experience in corporate communication, FMCG, digital content, stakeholder engagement, and visual communication.

PREF. NAME 👋
"Iloo"
Say Hi! ✦
EDUCATION 🎓
Communication Science
Univ. Padjadjaran
GPA SCORE ⭐
3.74 / 4.00
Cum Laude
WAYBILL EXPERIENCE TRACK RECORD
QTY: 4 EXP
Advisor I Customer Service Concentrix Malaysia
2024 to 2026
Customer Development Unilever Indonesia
2024
Corporate Communication PT Berau Coal
2022
Head of PIO BEM FIKOM UNPAD
2022
02

How I Think

⚡ INTERACTIVE COMMUNICATION ECOSYSTEM

"I believe effective communication happens when business goals, people, and stories are connected."

SYS.RADAR // V2.6
HOVER OR TAP TO INSPECT
CORE HUB COMM.
STRATEGY
💬 INTERNAL
ENGAGEMENT
01
🌐 EXTERNAL
RELATIONS
02
📊 INSIGHT
& KPI
03
🤝 STAKE
HOLDERS
04
✍️ CONTENT
& STORY
05
PILLAR 01 💬

Internal Engagement

Employee engagement, leadership messaging, and cultivating a strong organizational culture from the inside out.

KEY FOCUS AREAS:
Townhalls & Events Employer Branding Culture Campaigns
✨ MOVE CURSOR OVER ANY CIRCLE TO READ
03

Communication Workflow

This process stays consistent across corporate communication, CSR, FMCG, and customer experience projects.

Listen Research
Map Stakeholder
Strategize Message
Create Execution
Measure Insight
01

Title

Subtitle

Description

Deliverables

Deliverables text

04

Selected
Case Studies

📦 Packed inside one master shipping crate with 4 compartments across corporate, FMCG, customer experience, and leadership.
tmi tmi tmi · MASTER CASE ARCHIVE tmi tmi tmi · HANDLE WITH CARE
PARCEL
#NC04
MULTI COMPARTMENT SHIPPING BOX 4 UNITS PACKED

Experience & Case Study Partition Board

04.1 📦 COMPARTMENT 01 OF 04 // CORPORATE SECTOR
SEAL: [BC CORP COMM] ✔

Berau Coal

Berau Coal Logo
★ 04.1

Corp Comm & Community Engagement

During my Corporate Communication experience at Berau Coal, I supported communication initiatives spanning stakeholder engagement, community empowerment, social media communication, and disaster response.

✂ DRAG SCISSORS ➔ ● DRAG LEFT TO RIGHT TO CUT! TEAR ALONG DOTTED LINE ➔
✂️ SNIP! SNIP!
04.1 ➔ 04.2
• • • • ✂ PERFORATED COMPARTMENT SEAM 01 OF 03 ✂ • • • •
← DRAG SCISSORS → DOTTED LINE →
• • • • • • • • PERFORATED COMPARTMENT
04.2 📦 COMPARTMENT 02 OF 04 // FMCG & ECOMMERCE SECTOR
SEAL: [ULVR SHOPEE CD] ✔

Unilever Indonesia

Unilever Logo
★ 04.2

Commercial Communications & Ecommerce Campaigns

Customer Development · Shopee

My experience at Unilever exposed me to the strategic communication behind FMCG campaigns, where campaign objectives, promotional products, ecommerce visibility, and operational execution need to work together.

✂ DRAG SCISSORS ➔ ● DRAG LEFT TO RIGHT TO CUT! TEAR ALONG DOTTED LINE ➔
✂️ SNIP! SNIP!
04.2 ➔ 04.3
• • • • ✂ PERFORATED COMPARTMENT SEAM 02 OF 03 ✂ • • • •
← DRAG SCISSORS → DOTTED LINE →
• • • • • • • • PERFORATED COMPARTMENT
04.3 📦 COMPARTMENT 03 OF 04 // POLICY & CUSTOMER EXPERIENCE
SEAL: [CNX CLIENT T&S] ✔

Concentrix

Concentrix Logo
★ 04.3

Policy Communication & Customer Experience

Trust & Safety · High Report Queue

My experience in a high volume Trust & Safety environment taught me how communication works when decisions need to be accurate, consistent, and made at scale.

Rather than communicating through traditional content, my role involved interpreting policies, evaluating reported content, and making decisions that directly influenced the user experience on a digital platform.

✂ DRAG SCISSORS ➔ ● DRAG LEFT TO RIGHT TO CUT! TEAR ALONG DOTTED LINE ➔
✂️ SNIP! SNIP!
04.3 ➔ 04.4
• • • • ✂ PERFORATED COMPARTMENT SEAM 03 OF 03 ✂ • • • •
← DRAG SCISSORS → DOTTED LINE →
• • • • • • • • PERFORATED COMPARTMENT
04.4 📦 COMPARTMENT 04 OF 04 // ORGANIZATIONAL LEADERSHIP
SEAL: [BEM JAGATKARYA] ✔

BEM Fikom Unpad

BEM Fikom Unpad Logo
★ 04.4

Internal Comm & Organizational Engagement

Jagatkarya · Head of Internal Org Dev

As Head of Internal Organization Development (PIO), I led a 12 member core team and supervised division interns deployed across 14 operational divisions as dedicated People & Culture liaisons.

Our mission was to serve as proactive organizational problem solvers: any departmental friction or bottleneck was reported directly to PIO representatives. We conducted structured performance appraisals, compiled comprehensive division reports, monitored milestone deliverables, and delivered one on one feedback to ensure all 176 members operated smoothly and cohesively.

04 / 04 COMPARTMENTS VERIFIED CRATE ID: #NC PORTFOLIO 2026
☂️ KEEP DRY · HANDLE WITH LOVE 💖 · END OF PARCEL MANIFEST
Berau Coal Logo
CASE ARCHIVE BC 01

Berau Coal Case Study

AREA 01 // STAKEHOLDER RELATIONS

Berau Coal Anniversary Celebration

Corporate Reputation Government Relations

Objective: Support corporate reputation and strategic engagement with regional government bodies, community leaders, and local stakeholders during Berau Coal's major corporate milestone.

VIP & Stakeholder Coordination

Facilitated event documentation and communication protocols involving the Bupati/Wali Kota Berau and regional department heads.

Narrative Storytelling

Captured impactful interactions, corporate milestones, and community partnerships to generate positive public messaging across media channels.

💡 Strategic Communication Impact: Strengthened local government goodwill and transparent corporate visibility through unified narrative alignment across live ground events and public releases.

What Connected These 4 Initiatives?

Across government celebrations, rural schools, social media feeds, and disaster zones, corporate communication was the essential bridge translating corporate action into meaningful human connection.

Government
Policy & Local Alignment
Community
Grassroots CSR Empowerment
Digital
OHS & Mining Awareness
Humanitarian
Rapid Crisis Communication
Unilever Logo
THE COMM LOOP // CASE 04.2

Unilever Indonesia × Shopee

STAGE 01 // LISTEN

Understanding Campaign Objectives & Shopee Ecosystem

The starting point was understanding the multilevel campaign objectives of Unilever's flagship brand portfolios (Beauty and Wellness, Personal Care, Home Care, Nutrition) for the high traffic Shopee Super Brand Day.

Commercial Priorities

Identified focus SKUs, exclusive bundles, clearance goals, and traffic volume projections across official store categories.

Consumer Digital Touchpoints

Analyzed shopper behavior on Shopee: mobile browsing habits, voucher sensitivity, flash sale countdowns, and checkout dropoff triggers.

💡 Key Insight: Successful commercial campaigns start by listening to both the brand's quarterly revenue targets and the consumer's mobile browsing experience.
Concentrix Logo
THE COMM LOOP // CASE 04.3

Concentrix

STAGE 01 // LISTEN

Multilayer Context & High Volume Report Parsing

In high volume Trust & Safety queues, communication begins with active contextual listening: interpreting user report triggers, regional cultural idioms, slang, and sarcasm rather than assessing words in isolation.

User Intent & Cultural Nuance

Analyzed flagged video content against regional context, dialectal humor, satire, and colloquial speech to avoid false positives.

Policy Framework Alignment

Cross referenced reported behaviors directly against the client's global Community Guidelines and local regulatory statutes.

💡 Key Insight: Accurate policy enforcement is fundamentally an act of deep contextual listening before executing any enforcement action.
BEM Fikom Unpad Logo
THE COMM LOOP // CASE 04.4

BEM Fikom Unpad · Jagatkarya

STAGE 01 // LISTEN

Pulse Check & Sentiment Across 176 Members & 14 Divisions

As Head of Internal Organization Development (PIO), I managed a 12 person core team and supervised division interns. The first priority was establishing continuous, safe listening channels to detect early friction, burnout, and cross department misalignment before operational bottlenecks occurred.

Active Sentiment Tracking

Listened to member challenges across 14 distinct divisions, identifying miscommunications between program heads and operational staff.

Safe Psychological Space

Created confidential, judgment free touchpoints where staff and division leaders could report interpersonal disputes or workload stress candidly.

💡 Leadership Communication Insight: Effective internal organization leadership starts with empathetic listening, understanding member motivations before dictating policies.
05

Beyond the CV

Digital content production, narrative framing, and creator workflow behind @ilogiloo.

✦ Content Strategy 💡 Creative Ideation ✍️ Scriptwriting & Storytelling 📸 Photo & Video Production 🎬 Video Editing 📱 Social Media Management 💬 Audience Engagement
🎬 Click here to view story board 👇
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